Hi. I’m Susannah. I’ve been called a creative genius, a word nerd, a good time, and Sue. Only one of those is incorrect.

Please don’t ever call me Sue.

More formally referred to as a Copy Lead, Editorial Director, Creative Idea Generator, and Brand Storyteller. I’ve written about apparel and tables, biotech, shoes, the gut microbiome, candles, and yes—a lot of beauty. But writing about lipstick is never really about the lipstick. It’s about human connection. I believe that good copy brings people together, and that typos destroy the rainforest.